“BELLA had another amazing performance at the box office this weekend, giving us the momentum we need for a large expansion,” said executive producer Sean Wolfington. “Thanks to strong word-of-mouth support, BELLA will expand to nearly 50 new cities in the coming weeks. We couldn’t be happier or more thankful for the tremendous support audiences have shown BELLA thus far.”
* BELLA grossed over $1 million this weekend, maintaining its spot as the only film on less than 300 screens to rank in the top 20.
* BELLA’s per screen average of $5,381 “continued to surprise” according to IndieWire.com, finishing third behind new releases “American Gangster” and “Bee Movie”, both with estimated budgets in excess of $100 million.
* BELLA continued to show resilience on Sunday, indicating abnormally strong word-of-mouth momentum from the previous two days. While every other film’s ticket sales declined by a minimum of 30% from Saturday to Sunday, BELLA dipped a mere 1.8%.
As a result of BELLA’s performance this weekend, Roadside Attractions will expand BELLA’s release to nearly 50 additional cities in the next two weeks. Specific theaters in each city can be found online at www.bellatheaters.com.
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